Subscribe for tips on how to create systems, attract prospects, add and retain clients, and build a profitable business. Co-founders Laura, Mike, and Boh have 50+ years of combined experience and share it all with you!
Followership → Subscribership for Personal Trainers
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Social media followers are the random people you see when you're out and about. Some you see more often than others. Some are friendly and engage in conversation. Others are passively observant. But, with both, there's little loyalty or promise of future engagement. Newsletter subscribers are the people you invite into your home. Whether they're new friends or people you've known your whole life, the relationships are stronger, the conversations are deeper, and the connections are more meaningful. Repeat interactions are nearly certain. Here's 3 ways to move from followership → subscribership. (1) In this 5-minute video, Josh Spector outlines the 7 ways he grew his newsletter to 35,000 subscribers without spending $$$. *** (2) Here are 29 resources on how to get newsletter subscribers. Bookmark this one and return to review at your leisure. *** (3) Check out these 20+ best practices to increase subscribership. We're introducing corporate/group/bulk memberships for the Epicenter Training Online Academy! If you run a team of personal trainers at your gym, oversee multiple clubs, or lead an entire organization, come learn how we support professional development and trainer growth. Our approach helps your trainers:
Join us for sustainable growth and see the difference professional development can make! Hit reply or contact us to start the convo!
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Epicenter Training
Subscribe for tips on how to create systems, attract prospects, add and retain clients, and build a profitable business. Co-founders Laura, Mike, and Boh have 50+ years of combined experience and share it all with you!
Aligning your marketing efforts with a calendar of events can help you attract new clients and keep existing ones engaged. With the Olympics being front and center this month, here's how you can use this to your advantage: To attract new clients: Consider discounts like 20.24% off a personal training service or $20.24 off a program or virtual product. Not a fan of discounts? Create a higher ticket program for $2,024. To engage existing clients: Create your own combination of events to serve...
With the Olympics having started (competition's begun, even though the Opening Ceremony is later today), there are leadership lessons everywhere. You can see them on the field, court, pitch, or other playing environment, and off in interviews and press conferences. Whether you're an independent personal trainer or working in a gym as a trainer or manager, you can apply these lessons yourself or with clients, peers, and staff to improve things like: Commitment Professionalism Trust and...
Finding Google Forms to be a clunky experience for your prospects and a less than ideal aesthetic? It's easy to replace them with no-cost options that: Look professionally-designed Earn you subscribers instead of random visitors who click your link in bio once then x out never to be seen again Automate your welcome sequence Organize intake info, and Ease the journey from prospect to client Treat yourself and your prospects to a 😄 experience with: The ConvertKit (soon to be Kit) Newsletter...