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Epicenter Training

Attract & engage clients with your own Olympics

Published 10 months ago • 2 min read

Aligning your marketing efforts with a calendar of events can help you attract new clients and keep existing ones engaged.

With the Olympics being front and center this month, here's how you can use this to your advantage:

To attract new clients:

  • Consider discounts like 20.24% off a personal training service or $20.24 off a program or virtual product. Not a fan of discounts? Create a higher ticket program for $2,024.

To engage existing clients:

  • Create your own combination of events to serve as competition or as an assessment to remeasure in the future. A modified heptathlon could be great fun! Host a field day or take clients through your 7 events in individual sessions to spice things up.

To attract new clients and engage existing clients at the same time:

  • Use the modified heptathlon, whether as a field day or in individual sessions, as "bring a friend" opportunities. To make additional, meaningful impact, make these for-fee events where the cost of entry is a $20.24 fundraising donation to a select charity.

If you give these a try or have questions about implementation, let us know. And, for more like this plus coaching and community support, get your 7 day free trial to our online academy.

We'll see you on our virtual, fitness floor soon!

Yours in fitness,

Laura, Mike, and Boh

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Whenever you're ready, here's how we can help you:

  1. ​The Online Academy: Our exclusive community helps simplify growth so you can build a profitable training business. We share 50 years of expertise, proven methods, and actionable strategies. Interaction with co-founders and members is the foundation for your continuous learning and significant advantage.
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  2. ​The Strategy Session: A 1:1 call to get expert opinion, refocus your efforts, and open your eyes to fresh perspective. Schedule a virtual, strategy session to put together a personalized fitness business action plan.
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Epicenter Training

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